Karen Tiber Leland is a branding expert and author of The Brand Mapping Strategy: Design, Build and Accelerate Your Brand. When you think Facebook, you think Mark Zuckerberg. When you think Amazon.com, you think Jeff Bezos. Those and other examples of celebrity corporate leaders show that a CEO’s personal brand can work in concert with […]
WE HELP NEW SUPERVISORS SUCCEED IN THE TRANSITION TO LEADERSHIP
The most challenging leadership experience anyone will face isn’t the one at the top but the first promotion to a leadership position. It can be overwhelming to deal with the change and uncertainty that come with the promotion from peer to leader. On this website, you will find insight, resources and powerful learning opportunities designed to specifically address the challenges of new leaders. Together we can help make it a smooth and successful transition. Welcome to Bud to Boss!